EKONE SEAFOOD

Operated by five generations of PNW shellfish farmers, Ekone is a family cannery crafting sustainably harvested seafood in the tradition of the Northwest. We partnered with the Taylor Shellfish family to hone in on this heritage brand’s unique story and messaging, and executed a rebrand including their visual identity and packaging. 


Services
Visual Identity, Packaging, Illustration, Product Styling, Voice & Messaging

Contributors
+ Illustrator / Andie Grace Design
+ Photography / Feed It Creative

FROM TIDE TO TIN

Each box’s illustrations are inspired by the PNW waters from which the seafood is harvested. Ekone’s family farms raise and harvest the shellfish, and they partner with local fishing families for their salmon, octopus, and tuna. 

“​​For me, they didn’t just sell their services, they sold their genuine passion for design and creating gorgeous work that shares stories beautifully. Their energy and passion for what they do is contagious.”

Jada Pearson, Marketing Manager

Ekone’s playful color palette sets it apart from this crowded and popular product category.

“Since we have launched the rebrand we have seen a 25% lift in sales volumes”